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Tuesday, 17 March 2015

Overstock Reveals Items Most Often Bought With Bitcoin

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Online retail giant Overstock has released new insight into the buying behavior of its bitcoin customer base, revealing bed sheets have become the demographic’s favorite item to purchase.


The top five items bought on Overstock with bitcoin are now sheets, donations to non-profits, headphones, cases and holders, and area rugs, respectively. Cables and tools, mattresses, coffee tables, A/V cables and fashion sunglasses round out the top 10 categories.


Addressing the findings, Overstock director of communications Judd Bagley commented on the relatively mundane list of items as evidence of the program’s overall success.


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